February 5th, 2013

Ashley Wick

Ashley Wick by Marko MacPherson

Ashley Wick photographed by Marko MacPherson at Hotel Americano NYC

I am not easily awed, but Ashley has that ‘wow’ factor in spades. Stunning, smart and successful, she’s one of those women it’s easy to envy, but also can’t help liking because she’s a really good person. We first met at a press event for one of her clients, and I was struck by how genuine and welcoming she was to everyone in the room.

A San Francisco native with a bit of a bohemian spirit, Ashley traveled extensively as a child with her family: her father was a member of the Peace Corps and her mother was an editor at Travel + Leisure and Vogue. These travels inspired her love of exotic and far flung places and cultures.

After graduating from Duke, Ashley came to NY and worked at Vogue before going into public relations. Following Vogue, she worked in-house with Diane von Furstenberg and Anya Hindmarch before opening her own PR firm WICK AND Co., a communications consultancy that represents clients in travel, fashion, lifestyle and design.

Home is now the West Village, but Ashley still travels far and wide every chance she gets.

Ashley Wick
5 Essentials:
Selima Optique sunglasses
Delicate gold stacking rings
Molecule 1 perfume
Chambray button down
A softer-than-ever, beat-up boyfriend t-shirt to sleep in

Pieces I will have forever: The gold Cartier Tank Divan watch that my mother gave me as a college graduation gift; it is no longer in production which makes it even more special…I also cherish a collection of vintage Gucci cotton pocket squares that belonged to my grandmother Ceci. The Mexican Rebozo scarf I bought on a buying trip for L-atitude is another piece I hope to have forever. It takes 3 months to hand dye and weave a single scarf and the few artisans who have mastered the technique are slowly disappearing.

What inspires me: I am inspired by what happens when passion meets commitment, especially when it is aimed at doing good. I am drawn to and invigorated by creative people who are taking risks to explore original, innovative ideas. One of the best parts of working for myself is that I have the freedom to work with clients who are representative of just that.

3 Beauty musts:
Kiehl’s Avocado Eye Cream
SLT’s Megaformer class and Exhale’s Sports massage
Laboratories Luzern Rescue Serum (during the winter months it is a lifesaver)

Favorite destination: It is too difficult to chose just one. One of the places I’ve visited that left a lasting impression on me was Java, Indonesia. I had the great fortune of staying at the Amanjewo hotel, near the Borobudur ruins, which is the world’s largest Buddhist sanctuary. It is is one of the most magical places I have ever visited. I was completely overwhelmed by the area’s natural beauty and surprised by the sense of peace I felt there. Amanjewo redefined my understanding of luxury and I am sure my experience there subconsciously fed my desire to work with hotels and travel specialists.

A perfect day is…. A hike in the hills near the Point Reyes National Seashore (an hour or so north of San Francisco) on a hot late summer day, lunch outside on the deck at Nick’s Cove on Tomales Bay, and a night spent fireside in one of the romantic cabins at Manka’s Inverness Lodge.


what's new


Bucket bag


Leather skirt


Ankle boots


Jersey dress


Ankle boots


Sik blouse




Ankle boots


Leather jacket


Silk scarf black

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  • Who’s jeans is she wearing in the photo?

    SheilaFebruary 6th, 2013  7:55 AM

  • inspiring woman.
    love her bag-who makes it ? thank u !

    lisaFebruary 6th, 2013  8:49 AM

  • where if the house i? is that at Inverness?

    ninnaFebruary 6th, 2013  9:47 AM

  • The jeans are Rag & Bone, the bag is Anya Hindmarch and the house is Manka’s Inverness Lodge.

    PrestonFebruary 6th, 2013  9:49 AM

  • She is absolutely stunning and on the other hand so natural.


    AnnaFebruary 6th, 2013  10:21 AM

  • Love the profile, always interesting!

    StephanieFebruary 6th, 2013  11:18 AM

  • she exudes cool and confidence!! I want her as a best friend!!

    ameeFebruary 6th, 2013  3:13 PM

  • A friend introduced me to Molecule 1. It is divine and I’m always complimented on the scent. I also love a good Chambray shirt. Although, I’m struggling to find a new one… Any tips are welcome, Preston.

    ValerieFebruary 6th, 2013  5:56 PM

  • Preston, I love your site. I very often read that when someone is successful and has it all we should “hate” them. But they are nice so we don’t. Maybe we shouldn’t hate them but find other ways to look and at them. Maybe we don’t have to anything them. They are what they are if we don’t compare ourselves to them. My girlfriend who worked for Givenchy in the 90,s I remember her looking at someone and saying she hated them (lots of money) and she died a few years later of an illness. Just thoughts on wording.

    LindyFebruary 6th, 2013  6:52 PM

  • Okay, I took out ‘hate’ and think it’s a better piece for the suggestion.

    PrestonFebruary 6th, 2013  8:54 PM

  • This was very interesting. I love your collages(what program do you use to do this, they are beautiful!) Also I have wanted to try that Molecule perfume for awhile, it reacts to your body to create a unique individualized scent.


    Caitlin ConfidentialFebruary 6th, 2013  9:47 PM

  • An amazing woman. She has style ans substance. Love her answer to “What inspires me”. Thanks for the post, Preston. I love your blog. From content, style, font, layout… everything!

    EllenFebruary 7th, 2013  1:11 AM

  • Whose are those amazing boots?! Such style!

    LaniFebruary 8th, 2013  12:44 AM

  • The boots are Chloe FW12

    PrestonFebruary 8th, 2013  6:58 AM

  • I love the gold stacking rings you featured and have been searching for the right ones, who is the designer?

    AmyFebruary 12th, 2013  3:27 PM

  • Ashley collects her gold rings from all over so this is an image from Etsy…


    PrestonFebruary 12th, 2013  7:41 PM

  • Great to see you Ashley! You ARE stunning.

    Carolyn MehranFebruary 24th, 2013  5:35 PM

  • I first saw this confident woman on StyleLikeU’s website. I was inspired by her approach on life, her attitude and her style. I have a completely different style, but hers translates so well. Every once in a while, I’ll look up a few trendsetters and her name is on my list!

    Michelle HiApril 4th, 2013  4:33 AM

  • You definitely should do more “Profiles”. So inspirational!


    Anna GusevaMay 19th, 2013  1:00 PM

  • Notice when Amanda speaks of staying at the Amanjewo Hotel in Indonesia, she speaks of her great fortune. Living a privileged life is a wonderful thing. Appreciating it and having some humility in the face of it is even more of a wonderful thing. This is a girl who as they say was “raised right.”

    JamesJune 28th, 2013  9:58 PM


Please be courteous. All comments are moderated. Preachy comments about body weight, age, smoking, and furs will not be posted.

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