March 7th, 2016
Breaking News

Sofia Coppola x Cartier

According to a Harper’s BAZAAR UK exclusiveSofia Coppola is teaming up with Cartier to be a “friend” of the jewelry house. Translation: a dream collaboration is hopefully in the works.

Image © Andrew Durham

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  • I love her. Do you think she’ll be doing design collaboration or just wearing Cartier watches and jewelry?

    KathyMarch 7th, 2016  4:10 PM

     
  • The phenomenon of celebrity endorsements and collaborations is fascinating and strange at the same time. It is now routine in modern branding of luxury items to attach a ‘celebrity beauty’ to it. The question is, will any modern woman choose a Cartier piece because Ms. Coppola’s name is involved? Does it make the watch look or run better? Is her aesthetic better than ours? I love many Cartier pieces and have owned a tank watch for years, but it has nothing to do with who else is wearing it. Do women today really need an ‘endorsement’ before making such a purchase? I agree that Ms. Coppola is stylish and talented.

    PaulaMarch 7th, 2016  9:08 PM

     
  • I really love her.
    This is my tribute
    http://turnonchic.com/2015/01/16/i-love-sofia/

    MillaMarch 8th, 2016  8:05 AM

     

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