April 15th, 2015
It Items

Welcome To The Web

Chanel

A comment on Early Adopter from a reader in Canada who cannot buy Céline gave me pause. It’s 2015 and we are supposedly a global marketplace, why are there still holdouts to selling online? Well, Chanel got the memo and announced that they are embracing the web, starting with a pop-up jewelry collection that’s available on Net-a-Porter right now.

These bands are irresistible…

SHOP

What's New

ALAÏA

Belted leather biker jacket

Jil Sander

Gathered Knit Midi Dress

SAINT LAURENT

Cropped leather jacket

SOPHIE BUHAI

Triple Francois 18kt gold vermeil earrings

NILI LOTAN

Jimmy Leather Puffer Jacket

SAINT LAURENT

Le 57 quilted leather shoulder bag

DRIES VAN NOTEN

Belted wool blazer

SAINT LAURENT

Blade velvet slingback pumps

THE ROW

Silvia silk-twill scarf

SAINT LAURENT

Logo-embellished leather loafers

VALENTINO

Crocheted Cotton-Blend Midi Skirt

LOEWE

Braided leather bangle

JOSEPH

Delcie tie-detailed ramie midi dress

LOEWE

Gate knotted leather slippers

ZIMMERMANN

Postcard fringed crocheted straw bucket hat

CARTIER EYEWEAR

Santos de Cartier metal shield sunglasses

  • They are gorgeous and the campaign is v playful. Makes me wonder if Chanel is targeting a younger consumer for fine jewellery too….

    disneyrollergirlApril 15th, 2015  8:13 AM

     
  • Interesting wedding bands.

    JoApril 15th, 2015  9:14 AM

     
  • I’m almost always a yellow or rose gold girl, but I like this band better in the white gold – more architectural and cool I think.

    KathyApril 15th, 2015  9:23 AM

     
  • Personally, purchasing fine jewellery online does not appeal to me. Alexander Fury predicts that because fashion has become so enamored with the internet, there will eventually be a bricks-and-mortar backlash, meaning both for editorial content and retail, I suppose.

    AnnApril 15th, 2015  11:04 AM

     
  • Are you saying there will be a backlash to buying online and blogs? Great news for all the folks who don’t have any decent stores nearby. If that’s the case, in the future, grab your quill and put your comments in the mail, I’ll send my pigeon back with a reply…

    PrestonApril 15th, 2015  11:40 AM

     
  • Quill at the ready:) He didn’t expand on it, but I’ve read rumblings of this elsewhere. It doesn’t mean that blogs, magazine websites, and online retail will become any less relevant, but that there might be a corresponding turn to editorial content that doesn’t translate well to the internet, and more products or even brands that are not availabe online as part of their marketing strategy, as with Celine.

    AnnApril 15th, 2015  1:30 PM

     
  • If I could afford to buy the items featured here I would prefer to go to a store to buy them. I would want the whole experience of trying on the items, experiencing the atmosphere of the store, interacting with the staff and watching the packaging of the purchase. I do buy some things online but usually because they are cheaper. I sit here in my Isabel Marant shirt purchased on The Outnet but I have to return the skirt I bought and it will be a hassle. I live in Australia and all imported clothes and shoes are more expensive. I never buy shoes online it is just too risky.

    AntoinetteApril 15th, 2015  6:28 PM

     
  • Antionette,

    The key to shoe buying online is knowing the brand. If I’ve purchased a shoe in “meatspace” I’m pretty confident about the fit and quality of the shoe. You’re right, I wouldn’t take a flyer on a brand that I didn’t own, but I have a group of reliable brands that almost never disappoint. YYMV.

    SharonApril 15th, 2015  8:33 PM

     
  • I know right ? It’s insane, but I guess it’s all part of the exclusivity luxury brands are selling. But Oh My God, Net à porter x Chanel Joaillerie is pure dream !

    http://www.pardonmyobsession.com/

    CarolineApril 16th, 2015  6:24 AM

     
  • The CHANEL cuff sold out almost immediately, as did a couple of the other items. Some recent studies show that a large percent of clients will browse online and then hit the brick & mortar for the experience and the buy. Interesting client shopping patterns, that surely will continue to evolve. But at this point, the physical store is still extremely important, especially when you are talking about the luxury market where the experience is one of the most important parts of the transaction and relationship. http://www.fierceretail.com/story/73-consumers-browse-online-purchase-store/2015-02-10

    NikkiApril 19th, 2015  7:46 AM

     

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